Regular training program

3 Months
4 Hrs / Day

Fast Track training program

14 days (2 Weeks)
6 Hrs / Day
100% Job Assistance
Live Projects Training

Digital marketing Training Course in Erode

Digital marketing’s development since the 1990s and 2000s has changed the way brands and businesses use technology for marketing. It is all about promoting, branding, products and services digitally. In today’s digital world, everyone depends on the internet for everything. They try to find or locate everything on the internet which is the shortest method for them. Learn digital marketing strategies including social media marketing, internet marketing, social media platforms for marketing purposes. The Digital Marketing course is ideal for any business professional, sales consultant, job seekers or students interested in starting a career in digital marketing.
Why Digital marketing Training?
Digital marketing is an easy way for companies to tell their brand’s story and brings companies to life on an online platform. In fact, digital marketing now reaches out to non-Internet channels that give advanced media. The courses will provide various digital media aspects such as SEO, SEM, SMO, Email Marketing, Affiliate Marketing, Google Analytics and Keyword Planning. Our training also helps you learn effective ways of marketing the products through digital campaigns. Gain a globally recognised digital marketing certification. Create and advance your marketing career with your digital skills.

Key Features of Digital marketing Course

  Our Digital marketing classes and programs cover digital and online digital marketing methods, platforms, strategies, and relevant technologies.

  You will have hands-on practice on Google Analytics and Key Planning.

Concepts and practical training on SEO, SEM, and SMO are covered in our Digital marketing training class

  Hands-on practice on search engine optimization will help you gain core knowledge of the works of an SEO Analyst.

  You will be practiced to handle the way how digital marketing experts use marketing in their project.

  Our training will guide you to learn effective ways to market the products through digital marketing campaigns.


This Digital marketing certification course is designed to give you an essence of branding and promoting business products through digital technologies. You will learn to reach target customers by your marketing strategy which builds your innovation skills and creativity
NSCHOOL Academy provides best digital marketing training in Erode with our trainers who are well experienced in DM. Our training will guide you to learn effective way of market the products through digital marketing campaigns. The Council ensures that graduates of the Digital Marketing Institute have mastered the most up-to-date digital skills, core competencies and expertise required to succeed in their digital careers, by offering professional feedback and guidance on a regular basis.   Train from professionals with industry experience
   Learn theoretical concepts and gain hands-on training simultaneously
   Real time Hands-On Practical Experience Training to imbibe corporate practices
   Get certified at the end of the training
   Receive placement support once the training is completed
   Getting exposure to latest technology up gradations.
   Advanced lab facility and most updated syllabus and materials will be provided with learning tools for easy learning
   You will have the access to contact the trainers at any time.

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Why nschool academy for Digital Marketing learning?

NSCHOOL Academy’s Digital Marketing program provides extensive hands-on training in Social Media  Marketing & optimizing web page technology along with phase-end and capstone projects based on real business scenarios
Trainers are certified professionals with over 9 years of experience in their respective domains. Trained more than 500+ students in a year. Trainers teach the students to learn the practices employed by the top IT companies. Have experienced multiple real-time projects in their Industries Industry-experts and subject specialists who have mastered running applications provide Best Digital Marketing training to the students. We have restricted the batch size to empower students to have great understanding and communication between our trainers and students. Strong Theoretical & Practical Knowledge Well connected with Hiring HRs in various companies. Expert level Subject Knowledge and fully up-to-date on the real-world industry applications. Trainers also help candidates to get placed in their respective company by Employee Referral / Internal Hiring process Interactive online training classes permit complete interactivity between the student and the trainer.


Only learning interest matters in Digital Marketing technology training. We don’t expect technical background to get through this learning course

Course Syllabus

Digital Marketing Course Highlights

Digital Marketing has been gaining popularity for quite some time and is currently in high-demand. Digital Marketing  is an exciting career path for both freshers and experienced individuals

What is digital marketing?

How Has Digital Marketing Evolved?

Definition of digital marketing

History and evolution of digital marketing

Difference between traditional marketing and digital marketing

Types of digital marketing approaches – pull and push digital marketing

Why is digital marketing important?

Types of online presence

How does digital marketing fulfill the definition of marketing?

Who needs digital marketing services?

The 4ps of marketing and their implications for digital marketing

Segmentation strategies for digital marketing

Pulling together the five forms of segmentation for digital marketing -personas

Digital marketing platforms

Different platforms for digital advertising

Define your target audience

Organize your concepts and materials

Create a directory structure (also called site map)

Create a sketch of the pages you intend to create

Design and refine the look and feel of the site

Introduction about Search engine

Working Methodology

SEO Fundamentals and Concepts

Organic and Inorganic Results

Website Indexing

Google Processing

404 Not Found

URL Optimization

Meta Data Optimization

Image Optimization

Internal Linking

Content Keyword

Internal Linking

Content Keyword Optimization

Header Tags

Responsive Design

Social Media connect

URL Canonicalization

Landing Page Optimization

No-Follow and Do-Follow

Creating Sitemap XML/HTML


Anchor Links Optimization

301 Redirection

Types of Link Building

Difference between White Hat and Black Hat in SEO

Directory Submission

Social Bookmarking in SEO

Dos and Don’ts in Link Building

Search Engine Submission

Article Submission

Local Business Listing

Image/Video Sharing

PPT Submission

Press Release Submission

Quora Blog

Local Business Listing

Classifieds Submission

Alexa Rank, Domain

Blog Commenting

Social Media Optimization

Guest Blogging

Introduction to Social Media Networks

Social Media Website Types

Concepts about SMO

Facebook Optimization

Twitter Optimization

Instagram Optimization

Right Hashtag for your post

Facebook, LinkedIn, YouTube, Pinterest

Blogs for Business

Image Optimization

Facebook Optimization

Fan Page vs. Profile vs. Group

Facebook Analytics

Facebook Advertising and Its Types in Detail

Creating Advertising Campaigns

CPC vs. CPM vs. CPA

Conversion Tracking

Creating Strong Profiles on Twitter

Followers, Retweets, Clicks, Conversions, HashTags

LinkedIn Optimization

Individual Profile vs. Company Profile

Database Management and Lead Generation

Branding On LinkedIn

Marketing on LinkedIn Groups

Identify Target Audience and Convert Goal

Report Generation on Post Reach

Increasing ROI through LinkedIn Ads

Conversion Tracking and Reporting

YouTube Optimization

Channel Creation

Introduction to online advertising and adwords

Adwords account and campaign basics

Adwords Targeting and Placement

Adwords Bidding and Budgeting

PPC Basic

Adwords Tools


Optimizing Performance

Ads Type

Bidding Strategies

Search Network Display network

Shopping Ads

Video Ads

Universal App Ads

Tracking Script


Performance Monitoring and Conversion Tracking


Introduction to Blogs

Setting up Blog with Own Content

Content Duration

Making a Compelling Personality for Your Content

Step by step instructions to Monetize Your Blog

What is Keyword Research?

Why is Keyword Research So Important in SEO?

Finding your Focus Keyword

Competitor Keyword Research and Analysis

Search for Related Keywords

Searching Long Tail Keywords

Searching Question Keywords

Determine the Primary Goals & Objectives of Your Website

Focus on Conversions

Define Key Performance Indicators (KPIs)

Automate and Integrate Marketing Processes

Track Progress and Review Strategy Regularly

What Is Media Buying?

The Media Buying Process

Choosing the Right DSP

What Is Media Planning?

The Media Planning Process

The Differences between Media Buying and Media Planning

What Is Remarketing?

How Remarketing Works

The Benefits of Remarketing

The Different Types of Remarketing

6 Tips to Leveraging Remarketing and Increasing Your Bottom Line

Incorporate Remarketing in Your Digital Marketing Strategy

Introduction to Email Marketing

Using Email Marketing Software

Building Email Lists by Quantity

Crafting an Email

Analysing and tracking Your Email Marketing Strategy

Location-based marketing​

Responsive site design

Social media advertisements

Mobile-friendly content

Voice search

Text message marketing

Videos and GIFs

On-site and in-app support

Personalize campaigns

Opt-in forms

Increase E-commerce Search Usability

Use High-Quality Photographs and Good Product Descriptions

Try Personalizing the Home Page

Focus on Consistent and Unique Content

Optimize Shopping Cart Functionality

Build E-mail Lists

Improve Your Social Media Strategy

Create Landing Pages

Build Advertising Strategies

Implement User-Generated Content

Corporate reputation in the digital age

Reputation and participatory culture

How online has changed the media cycle

Managing reputation online

Protecting a Reputation: when it goes wrong, crisis response

Towards best practice reputation management


Setting up your blog

Writing blog post

Webmaster Tools: Very important for Indexing

Driving Traffic to the Blog

Understanding Competitor Analysis and Intelligence

Analysing Competitors: Segments of Analysis

Integrating Analysis into Decision Making

Introduction to Campaigns and Ad Groups

Importing Campaigns, Ad Groups and Keywords

Bidding and Traffic Estimation

Import from Google Adwords

Ads creation

Choosing right Keywords

Bing Ads Reports

Conversion Tracking with Campaign Analytics

Bing Ads Editor Account Management Tips

Bing Ads Editor Campaign Optimization

Create a YouTube channel for business

Learn about your audience

Research your competition

Learn from your favourite channels

Optimize your videos to get views

Upload and schedule your videos

Optimize your channel to attract followers

Try YouTube advertising

Try working with an influencer

Analyse and adapt

Blog for the right audience

Set clear objectives

Develop a content strategy

Follow a blogging schedule

Have a content promotion strategy

Your blog needs personality

Have action-driven content

Google Adsense Fundamentals

Google Adsense Approval Basics

Google Adsense Approval Strategies

Introduction to Adsense Account Interface

How to use Adsense Account Interface?

How to place ads on websites?

How to place ads on blogs?

Custom Ads Fundamentals

Ads/DFP Planner

How will you earn money via Adsense?



Google Analytics





Google Ads

Google Trends

Google Search Console



Facebooks Ads Manager

LinkedIn Ads Manager


Program Fees

Fast track

₹ 15,000 ₹ 18,000
60-90 Hours

  • 1-to-1 mode class training
  • This module explains you the Basic concepts clearly
  • Core Practical Training is imbibed to students here with expertise support.

batch starts from

  • 1st week of the month
  • 3rd week of the month


₹ 12,500 ₹ 15,000
45-60 Hours

  • 1-to-1 mode class training
  • You will have a clear & strong understanding on Basic concepts
  • Core Practical Training is imbibed to students here with expertise support.

batch starts from

  • 1st week of the month
  • 3rd week of the month


Reach us for fee discussion
125 Hours

  • 1-to-1 mode class training
  • Training session facilitates a stronger understanding of Basic to Advanced concepts.
  • Practical Training is enriched with Placement Assistance
  • Project guidance support.

batch starts from

  • 1st week of the month
  • 3rd week of the month


180 Hours

  • 1-to-1 mode class training
  • Latest & Advanced Technology concepts are clarified here.
  • Latest Framework is incorporated in Practical Training with Placement Assurance.
  • Project guidance support.

batch starts from

  • 1st week of the month
  • 3rd week of the month

Our Training Methodology

Check out our innovative key features in training methodologies. Our flexible training mechanisms incorporate all techniques right from knowledge assessment till setting placement records.

   Train from professionals with industry experience
   Learn theoretical concepts and gain hands-on training simultaneously
   Real time Hands-On Practical Experience Training to imbibe corporate practices
   Get certified at the end of the training
   Receive placement support once the training is completed
   Getting exposure to latest technology up gradations.
   Advanced lab facility and most updated syllabus and materials will be provided with learning tools for easy learning
   You will have the access to contact the trainers at any time.

Course Certification

Nschool Certificate Holders work at companies like :

Owning an IT Certification will certainly give you an advantage to enrich your self-image and reputation among peers. The credits of being certified are,

Enhances professional credibility. Extends knowledge skills and prepares you more for job responsibilities. Serves as a compact Ability proof Solid proof for improving career opportunities.

Job Outlook


Latest technologies

Latest technologies

Latest technologies

Learning the latest technologies in Digital Marketing enables you to have a direct impact on your career.


Future Scope of Digital Marketer

Future Scope of Digital Marketer

Future Scope of Digital Marketer

The future of Mean Stack development is attractive. It looks promising because of the steady growth in-demand of these professionals.


Industry Growth

Industry Growth

Industry Growth

30% Annual Growth for Digital Marketing jobs by 2021. You could also develop an application by yourself with a Digital Marketing course.

Job Titles include

  • Digital Marketer

Proud to be Recognized

Our service for more than a decade & our IT Trainees feedback urge us to run more.
Here we are presenting exclusive NSCHOOL Academy Reviews which are given by our students who got benefited from our course training.


Career prospects and job security are the key drivers for students. Digital marketing positions offer high salaries and job satisfaction, and relevant skills to help students kick start their career

Digital marketing does not involve any software nor does it require to create any designs or write code. It is the process of creating more brand awareness for your product/ service in the digital space. It is very simple to learn although it takes considerable time and effect to gain total expertise in the subject

Digital Marketing is huge today with every single company be it a startup or reputed one embracing online marketing technique in the big way. All companies need Digital Marketing professionals & the demand is only increasing now. So there shall be no doubt in your mind that Digital Marketing has terrific career opportunities in India

We conduct the live project during the course, wherein you can apply your knowledge and skills that you acquired through our training

We provide 100% placement assistance and our placement record is 100% too. We are very proud of the fact that all our students are well-placed in top-level companies

Yes we offer Digital Marketing course online. Kindly mail us at to know more details about our online courses

Frequently Asked Questions

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